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ADTECH INTERNAL
To ideally fulfil customer specific requirements in both the sectors beneath the ad serving and e-mail marketing, ADTECH works closely with strategic partners. These partners are technological leaders in their market sectors and they supplement ADTECH’s product portfolio.
The ADTECH solutions are not isolated applications they are integrated in the existing environment. HELIOS IQ is open for the connection of additional systems and extensions. The modular concept ensures the flexibility and customisation to the customers’ business models. Interfaces for data import and export already exist and are continuously being improved.
The Rich Media and Streaming solutions of third-party vendors like Tangozebra in UK, Azionare in Germany and ncom in Denmark are extremely compatible with ADTECH solutions.
While Tangozebra particularly developed itself to the standard for rich media advertisement in the UK, Azionare is the significant provider for streaming solutions in Germany. In Denmark ncom is an important provider of video and audio solutions for digital marketing.
Create interactive Rich Media banners and extraordinary visual effects with our partners’ tools and manage the booking, the complete monitoring and reporting of your campaigns in HELIOS IQ. That is how to combine flexibility in the rich media creation with maximum reliability in ad serving.
We carry out complete system integration of HELIOS IQ into business and management solutions for digital marketing together with our strategic partners like Solbright, Fivia and S4M.
Solbright provides matching workflow solutions and is an international leader in this sector. The Fivia tools are widely spread in France – many media agencies work with them. The German company S4M specialises in the integration of software solutions for the media business.
The connection of our ad serving solution HELIOS IQ to a sales and billing system is a huge advantage. Increase your chances in competition and profitability in digital marketing with even more automation. No more complicated manual intermediate steps and double workloads with the transfer of media planning to the booking or of the reporting to the billing.
With behavioural targeting online surfers may be addressed through their interests. The anonymous reporting of the surfing behaviour on a Web site/network allows the attached, targeted ad to appear.
Revenue Science is a worldwide leading company for behavioural targeting. Target groups on Revenue Science’s partner Web sites are significantly described and accessible for the advertiser without losses due to non-selective marketing. The German company 7d develops and markets a complete system for context management. The analysis of data and behaviour delivers the matching context for a perfectly addressed interaction in real-time. Major ADTECH customers use these tools to precisely target online users without losses due to non-selective marketing.
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